Top 40 Organic Summer Items

What Organic Produce Sells Best During the Summer Quarter? We talk to many retailers who know they need to expand their organic produce offerings, yet struggle to find the right mix of items.  Repeating the top selling conventional SKUs with organic counterparts is a common mistake since it only works in select commodities like Berries […]


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Top 40 Organic Summer Items

What Organic Produce Sells Best During the Summer Quarter? We talk to many retailers who know they need to expand their organic produce offerings, yet struggle to find the right mix of items.  Repeating the top selling conventional SKUs with organic counterparts is a common mistake since it only works in select commodities like Berries […]


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$52,000 Cash for Local Food Banks

Four Seasons Family of Companies is donating $52,000 this July to local food banks.  During one of the busiest weeks of the year in the food business, the week leading up to Independence Day 2015; Four Seasons Produce, Earth Source Trading and Sunrise Logistics donated a portion of their profits from each case toward local […]


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Delight Your Customers with Pretty Lady Grapes

How frequently do your shoppers buy grapes during the summer?  Do they only buy them on ad when you’re making little to no margin? How do you consistently drive sales with the California Grape category July through October? Grapes with a crisp texture, sweet taste, delicious flavor and large size don’t last long in the […]


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Sweet Scoop on SunGold Kiwifruit

What is SunGold Kiwifruit? Unlike Green Kiwifruit, new SunGold Kiwifruit have a smooth skin that is almost more a tender-shell than skin and a deep golden bronze flesh that is less acidic than typical Kiwifruit. I was impressed by my first SunGold – sticky sweet, juicy and refreshing, tropical yet not intense. When is SunGold […]


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Local Food Bank Donation Event

Did you know that 1 in 6 people in the United States struggles to get enough to eat? According to FeedingAmerica.org the rate is even higher for kids – with 1 in 5 children in a food insecure situation. We have the opportunity to help our neighbors in need. Four Seasons Produce donates fresh produce […]


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Independence Day Merchandising Tips

Crushing it on 4th of July produce sales will take planning. Have you put your scheduling, ordering and merchandising plans together for the Independence Day holiday sales period? This year 7/4 falls on Saturday so you’ll have the benefit of the full week of selling plus all of the extra business that will come on […]


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Supporting Fair Trade

Most small-farmers live on less than $1.25/day in developing countries, according to fairtradeamerica.org.  Fair Trade products help to support a sustainable livelihood for farmers and workers by reinvesting the price premium back into their communities. Free Market Economies generally provide a healthy environment for business, workers and consumers alike in wealthy nations with appropriate government […]


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Discover the Flavor of Family Tree Farms

What gets us excited?  High quality, flavorful produce… and selling lots of it so customers can enjoy it!  That’s why we love Family Tree Farms.  Their mission is to “consistently produce, package and market the most flavorful fruit in the world.” How cool is that! Family Tree Farms, based in Reedley, CA, is run by […]


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