Earth Day Results
April 25th, 2012
Written by: Vikki Hoveln, Sales Representative “Goodness is the only investment that never fails.” - Henry David Thoreau. Here at Four Seasons we agree with that statement. We agree with it so much in fact, that we not only say it but we try to do it, which is why we get so excited each year [...]
Sustainability – The Business Smart Move
April 17th, 2012
By : Vikki Hoveln, Four Seasons Sales Representative Earth Week It’s a time where we donate 25 cents to the Pennsylvania Association for Sustainable Agriculture for every case of Organic produce sold. It’s when we collaborate with grower partners, Lady Moon Farms and Mother Earth Organic Mushrooms, so they can match a 25 cent donation [...]
Earth Day 2012
April 5th, 2012
Submitted by Vikki Hoveln, Four Seasons Produce Sales Representative A farmer once said, “The earth is what we all have in common” (Wendell Berry). Doing what is right makes us, here at Four Seasons, passionate about sustainability, responsible growing practices, organics and local agriculture. It’s also why we are passionate about Earth Day. To celebrate Earth [...]
Beyond the Peel
March 8th, 2012
March 2012 / Edition #6 Share on twitter: We are now in the midst of Equal Exchange banana month! In this update, watch our BRAND NEW video; see what other stores are doing to educate in March; Read about the floods affecting Peru and our banana availability.This month is about EDUCATION, aka Equal Exchange bananas [...]
Would You Shop at Your Store?
February 24th, 2012
Submitted by Wendell Hahn, Director of Sales Having a clear understanding of your competitive landscape is crucial in assessing where your retail and produce operation stands in comparison to your competitors. Over the next several weeks, our hope is to provide you with probing questions necessary to objectively create a report card for your store [...]
Five Ways to Celebrate Summer in Winter
February 9th, 2012
Courtesy of Brian Dey, Four Seasons Merchandising 1. A Trip to the Tropics – Who doesn’t dream of a Caribbean cruise, Costa Rican beach trip or Hawaiian getaway? Build a tropical fruit display that lets your customers dream with you. Decorate with palms, beach umbrellas, Hawaiian print fabric, or anything else that reminds you and [...]
Tell the Story with a Daily Sampling Program
January 26th, 2012
Courtesy of Brian Dey, Four Seasons Merchandising Team – Retail customers are always looking for suggestions to increase the visibility and sales of newer items, lesser known items, and staple items. The quick response is merchandising these items in a high traffic area in conjunction with a sampling program. Sampling is a great vehicle for [...]
Five Ways to Build Sales with Display Contests
January 12th, 2012
Five Ways to Build Sales with Display Contests Courtesy of Brian Dey, FSPI Merchandising 1. Contest Displays Create Excitement – Big, creative displays get the juices flowing for employees and customers alike. Display contests are great ways to really show off your Merchandising talent and create a great sales atmosphere for your customers. 2. Creates [...]
Five Ways to Spread Holiday Cheer at Your Store:
December 7th, 2011
Doom and gloom is all around us these days. Everywhere you turn there is another sad story of economic woe and hardship. Ask yourself: Am I fostering an environment in my business that is positive, happy and fun; or has the recession gotten the best of me and my team? Am I creating an atmosphere that makes people feel good about buying and even better about coming back?
