Local Food Bank Donation Event

Did you know that 1 in 6 people in the United States struggles to get enough to eat? According to FeedingAmerica.org the rate is even higher for kids – with 1 in 5 children in a food insecure situation. We have the opportunity to help our neighbors in need. Four Seasons Produce donates fresh produce […]


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Local Food Bank Donation Event

Did you know that 1 in 6 people in the United States struggles to get enough to eat? According to FeedingAmerica.org the rate is even higher for kids – with 1 in 5 children in a food insecure situation. We have the opportunity to help our neighbors in need. Four Seasons Produce donates fresh produce […]


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Independence Day Merchandising Tips

Crushing it on 4th of July produce sales will take planning. Have you put your scheduling, ordering and merchandising plans together for the Independence Day holiday sales period? This year 7/4 falls on Saturday so you’ll have the benefit of the full week of selling plus all of the extra business that will come on […]


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Supporting Fair Trade

Most small-farmers live on less than $1.25/day in developing countries, according to fairtradeamerica.org.  Fair Trade products help to support a sustainable livelihood for farmers and workers by reinvesting the price premium back into their communities. Free Market Economies generally provide a healthy environment for business, workers and consumers alike in wealthy nations with appropriate government […]


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Discover the Flavor of Family Tree Farms

What gets us excited?  High quality, flavorful produce… and selling lots of it so customers can enjoy it!  That’s why we love Family Tree Farms.  Their mission is to “consistently produce, package and market the most flavorful fruit in the world.” How cool is that! Family Tree Farms, based in Reedley, CA, is run by […]


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Poinsettia Care In Your Store

• Poinsettias should be unpacked immediately upon arrival. If this is not possible the boxes must be opened or the tops cut off to allow the ethylene gas to escape. If this not done, the ethylene gases that poinsettias release will suffocate the plants causing them to droop and become limp. This process is not […]


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2014 Thanksgiving Produce Checklist & Merchandising Suggestions

Thanksgiving is Thursday, November 27th 2014. Plan now while there’s still the luxury of time. Thanksgiving is all about maximizing sales and profits by building massive, fresh and seasonal and holiday related displays. Some of these displays can stay up through Christmas. Good planning and strong execution for this holiday will establish the momentum you […]


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Fall Top 40 – October to December

Have you ever wondered what organic items you should be displaying and promoting in your store during the Fall season? We have compiled a list of the top 40  based on our historical case volume data from 2013. This reflects availability and market conditions from last Oct-Dec.


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Guide to Hard Squash

Looking for squash but not sure what to buy? Check out this Guide to Hard Squash that will give you descriptions of each type of squash and their PLU codes. For organic PLU codes, add a “9” in front of the original PLU code.    


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